Democratic National Committee's NFL ad blitz highlights Vice President Kamala Harris as voters question her likability and media strategy.
Vice President Kamala Harris' recent media appearances have reignited conversations about her unpopularity among certain segments of the electorate. Fox News contributors Lisa Boothe and Meghan Hays discussed Harris' media strategy on 'MediaBuzz,' noting the disconnect between her public image and her political ambitions.
Kamala Harris' Media Appearances Remind Voters of Why They 'Don't Like Her'
The Democratic National Committee (DNC) recently launched an NFL ad blitz featuring skywriting and banners supporting Harris, targeting key battleground states. The campaign's message focuses on attacking Donald Trump's Project 2025 agenda, which Democrats claim Harris opposes.
Despite the DNC's efforts to boost Harris' profile, polls indicate that her favorability ratings remain low. According to a recent survey by the Pew Research Center, only 41% of Americans view Harris favorably, while 52% have an unfavorable view.
Kamala Harris' Media Appearances Remind Voters of Why They 'Don't Like Her'
Harris' media strategy has also come under scrutiny, as she has not held a press conference in over 80 days. Critics argue that her reluctance to face reporters undermines her credibility and transparency.
The former 2020 Biden-Harris campaign communications director, Meghan Hays, defended Harris' media strategy, stating that she is focusing on connecting with voters through other channels, such as town halls and roundtables. However, Hays acknowledged that Harris needs to improve her media presence to effectively communicate her message and build support.
Kamala Harris' Media Appearances Remind Voters of Why They 'Don't Like Her'
Fox News contributor Lisa Boothe argued that Harris' unpopularity stems from several factors, including her perceived lack of charisma, her stumbles during interviews, and her failure to connect with voters on a personal level.
Boothe highlighted Harris' recent interview on "The Breakfast Club," where she was criticized for appearing unprepared and out of touch. She also cited Harris' comments about marijuana use, which many viewers found to be dismissive and condescending.
Political analysts suggest that Harris' media strategy needs to emphasize her strengths and address her weaknesses. They recommend that she focus on issues where she has a strong track record, such as criminal justice reform, and find ways to connect with voters on a more personal level.
The DNC's NFL ad blitz is a significant effort to boost Harris' popularity, but its long-term effectiveness remains to be seen. Ultimately, Harris' ability to win over voters will depend on her own actions and her ability to effectively communicate her message to the American public.
