MY.GAMES, a renowned publisher with over one billion players, has formed a strategic partnership with Flexion, a leading game marketing company. This alliance aims to enhance the accessibility and growth of MY.GAMES' flagship title, War Robots, by expanding its availability across multiple platforms.
MY.GAMES, a powerhouse in the gaming industry boasting a catalog of over 50 titles and a staggering player base exceeding one billion, has embarked on a groundbreaking partnership with Flexion, a company renowned for its expertise in game marketing.
MY.GAMES and Flexion Expand Accessibility of War Robots
This collaboration marks a significant milestone for MY.GAMES, as it will pave the way for the expansion of War Robots, its most successful title, onto Samsung Galaxy Store, One store, Xiaomi, and Huawei App Gallery in Q4 2024.
War Robots has garnered immense popularity since its debut a decade ago, amassing over 270 million registered players and generating a remarkable revenue exceeding $900 million. The partnership with Flexion is expected to fuel further growth by tapping into unexplored markets.
Flexion possesses a proven track record of driving incremental revenue for its partners, typically resulting in a 10% boost compared to solely relying on platforms like Google Play.
With War Robots already enjoying a strong presence in markets such as the US, Japan, Germany, the UK, and Korea, the partnership aims not only to reinforce its dominance in these regions but also to unlock new opportunities across Asia.
From MY.GAMES' perspective, this alliance represents a strategic move to broaden its user base and diversify revenue streams. The inclusion of War Robots is merely the first step, with potential future expansions of their portfolio to follow.
Flexion, on the other hand, has established itself as a catalyst for developers seeking to achieve greater success beyond the confines of traditional platforms like the App Store and Google Play.
In the recent past, Flexion has forged partnerships with gaming giants such as King, Scopely, Kabam, and Jam City, contributing to their thriving businesses.
The addition of War Robots to these alternative storefronts is highly anticipated, promising to attract a surge of new players from diverse markets.
To experience the thrilling gameplay of War Robots, players can download the title from their preferred link below. Additionally, they can visit the official website for further information and updates.
